Avo Schönbohm

Prof. Dr. Avo Schönbohm researches and teaches as a Business Professor at the Berlin School of Economics and Law in strategic performance management, leadership development and serious games. He can build on practical experiences in the machine tool industry in multiple roles, like Vice President for Strategic Planning at Voith Paper GmbH & Co KG. With LUDEO, he created an agency to bring the power of games into companies through playful interaction design for strategy development, innovation and cultural change. He is currently the academic director of the research project LudiX (Ludic Innovation Experience for Business Punks) which researches the potential of serious games for leadership development.